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Sunday, August 1, 2010

Water Sources and Business

Water resources are sources of water that are useful or potentially useful to humans. Uses of water include agricultural, industrial, household, recreational and environmental activities. Virtually all of these human uses require fresh water.

97% of water on the Earth is salt water, leaving only 3% as fresh water of which slightly over two thirds is frozen in glaciers and polar ice caps. The remaining unfrozen freshwater is mainly found as groundwater, with only a small fraction present above ground or in the air.

Fresh water is a renewable resource, yet the world's supply of clean, fresh water is steadily decreasing. Water demand already exceeds supply in many parts of the world and as the world population continues to rise, so too does the water demand. Awareness of the global importance of preserving water for ecosystem services has only recently emerged as, during the 20th century, more than half the world’s wetlands have been lost along with their valuable environmental services. Biodiversity-rich freshwater ecosystems are currently declining faster than marine or land ecosystems. The framework for allocating water resources to water users (where such a framework exists) is known as water rights.

The water industry will continue to enjoy spectacular growth in the years ahead and there are many wonderful opportunities to build your own business. The industry is very competitive and it is not a “get-rich-quick” field. Notwithstanding this, we strongly recommend the field, provided you are committed, dedicated to grow your business, have adequate financing and seek out the products and services that stand-out from the others.

There are millions of consumers, and countless businesses and institutions that could benefit from using our products. But they must know about us, and the ways we can meet their pure and secure water needs better than anyone else. That’s where you come in. You can serve the market in your surrounding area. Some protected areas still available.

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